Privacy Policy
Privacy Policy
The responsible party in terms of data protection laws, especially the EU General Data Protection Regulation (GDPR), is:
Martin Damrath
Your Rights as a Data Subject
Under the contact details of our Data Protection Officer, you can exercise the following rights at any time:
- Request information about the data we store about you and its processing (Art. 15 GDPR),
- Correction of inaccurate personal data (Art. 16 GDPR),
- Deletion of your stored data (Art. 17 GDPR),
- Restriction of data processing if we are not yet allowed to delete your data due to legal obligations (Art. 18 GDPR),
- Objection to the processing of your data (Art. 21 GDPR), and
- Data portability if you have consented to data processing or entered into a contract with us (Art. 20 GDPR).
If you have given us consent, you can revoke it at any time with effect for the future.
You can file a complaint with a supervisory authority at any time, such as the competent supervisory authority in the federal state of your residence or the authority responsible for us as the responsible party.
A list of supervisory authorities (for the private sector) with addresses can be found at: https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html
Collection of General Information When Visiting Our Website
Type and Purpose of Processing:
When you access our website, i.e., when you do not register or otherwise transmit information, general information is automatically collected. This information (server log files) includes details such as the type of web browser, the operating system used, the domain name of your internet service provider, your IP address, and similar data.
These are processed particularly for the following purposes:
- Ensuring a smooth connection to the website,
- Ensuring a smooth use of our website,
- Evaluating system security and stability, and
- Optimizing our website.
We do not use your data to draw conclusions about your person. Information of this type is, if necessary, anonymized and statistically evaluated to optimize our online presence and the underlying technology.
Legal Basis and Legitimate Interest:
The processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website.
Recipients:
Recipients of the data may be technical service providers who act as processors for the operation and maintenance of our website.
Transfer to Third Countries:
The collected data may be transferred to the following third countries:
Canada, United States
The following data protection guarantees are in place:
Adequacy Decision by the EU Commission
Standard Contractual Clauses
Binding Corporate Rules
Storage Duration:
The data will be deleted as soon as they are no longer required for the purpose of collection. This is generally the case for the data that serve the provision of the website once the respective session has ended.
If the data is stored in log files, this will occur after a maximum of 14 days. Extended storage is possible. In this case, the IP addresses of the users are anonymized so that the identity of the accessing client is no longer recognizable.
Provision of Data Required or Necessary:
The provision of the aforementioned personal data is neither legally nor contractually required. However, without the IP address, the service and functionality of our website cannot be guaranteed. Additionally, some services may be unavailable or limited. For this reason, an objection is excluded.
Transfer to Third Countries:
The collected data may be transferred to the following third countries:
Canada, United States
The following data protection guarantees are in place:
Adequacy Decision by the EU Commission
Standard Contractual Clauses
Binding Corporate Rules
Cookies
General Information
To make the visit to our website attractive and to enable the use of certain functions, we use technologies including so-called cookies on various pages. Cookies are small text files that are automatically stored on your device. Some of the cookies we use are deleted after the browser session ends, i.e., after you close your browser (so-called session cookies). Other cookies remain on your device and allow us to recognize your browser on your next visit (persistent cookies).
We use such technologies that are essential for the use of certain functions of our website (e.g., shopping cart function). These technologies collect and process your IP address, the time of visit, device and browser information, and information about your use of our website (e.g., details of your shopping cart content). This serves, within the framework of a balancing of interests, the legitimate interest of optimizing the presentation of our offerings according to Art. 6 para. 1 S. 1 lit. f GDPR.
Additionally, we use technologies to fulfill legal obligations to which we are subject (e.g., to document consents to the processing of your personal data) and for web analysis and online marketing. Further information on this, including the respective legal basis for data processing, can be found in the following sections of this privacy policy.
We may also use technologies not listed individually in this privacy policy. For more detailed information on these technologies, including their respective legal basis for data processing, please refer to the Beeclever platform.
You can reach this at the following link: https://beeclever.de/pages/datenschutz
The cookie settings for your browser can be found under the following links: Microsoft Edge™ / Safari™ / Chrome™ / Firefox™ / Opera™
If you have consented to the use of technologies according to Art. 6 para. 1 S. 1 lit. a GDPR, you can withdraw your consent at any time by sending a message to the contact option described in this privacy policy or by visiting the following link: https://beeclever.de/pages/datenschutz. If cookies are not accepted, the functionality of our website may be limited.
Use of Beeclever Consent Management Platform to Manage Settings
On our website, we use the Beeclever Consent Management Platform ("Beeclever") to inform you about the cookies and other technologies we use on our website and to obtain, manage, and document your legally required consent for the processing of your personal data through these technologies. This is required under Art. 6 para. 1 S. 1 lit. c GDPR to fulfill our legal obligation under Art. 7 para. 1 GDPR to prove your consent to the processing of your personal data, to which we are subject. Beeclever is an offering by Beeclever GmbH, Universitätsstraße 3, 56070 Koblenz, Germany, who processes your data on our behalf. When you visit our website, Beeclever's web server stores a so-called server log file, which also contains your anonymized IP address, the date and time of the visit, device and browser information, and information about your consent behavior. Your data will be deleted after three years unless you have explicitly consented to further use of your data under Art. 6 para. 1 S. 1 lit. a GDPR or we reserve the right to further data use that is legally permitted and about which we inform you in this statement.
Technically Unnecessary Cookies
Furthermore, we use cookies to better tailor our website's offerings to the interests of our visitors or to improve it in general based on statistical evaluations.
The providers that set cookies can be found in the information below about the deployed display, tracking, remarketing, and web analytics technologies.
Legal Basis:
The legal basis for these processes is your consent, Art. 6 para. 1 lit. a GDPR.
Recipients:
Recipients of the data may be technical service providers who act as processors for the operation and maintenance of our website.
Further recipients can be found in the information below about the deployed display, tracking, remarketing, and web analytics technologies.
Transfer to Third Countries:
Please refer to the listings of the individual display, tracking, remarketing, and web analytics providers for more information.
Provision Required or Necessary:
Of course, you can generally also view our website without cookies. Web browsers are regularly set to accept cookies. In general, you can deactivate the use of cookies at any time through the settings of your browser (see revocation of consent).
Please note that some features of our website may not work if you have disabled the use of cookies.
Revocation of Consent:
You can revoke your consent at any time via our cookie consent tool.
Profiling:
To what extent we analyze the behavior of website visitors with pseudonymized user profiles can be found in the information below about the deployed display, tracking, remarketing, and web analytics technologies.
Registration on Our Website
Type and Purpose of Processing:
For registration on our website, we need some personal data that is transmitted to us via an input form.
The following data is also collected at the time of registration:
IP address, timestamp
Your registration is necessary to provide certain content and services on our website.
Legal Basis:
The processing of the data entered during registration is based on the consent of the user (Art. 6 para. 1 lit. a GDPR).
Recipients:
The recipients of the data may be technical service providers who act as processors for the operation and maintenance of our website.
Transfer to Third Countries:
The collected data may be transferred to the following third countries:
Canada, United States
The following data protection guarantees are in place:
Adequacy Decision by the EU Commission
Standard Contractual Clauses
Binding Corporate Rules
Storage Duration:
Data is processed in this context only as long as the corresponding consent is in place.
Provision Required or Necessary:
The provision of your personal data is voluntary and based solely on your consent. Without providing your personal data, we cannot grant you access to the content we offer.
Provision of Paid Services
Type and Purpose of Processing:
To provide paid services, we ask for additional data such as payment information in order to execute your order.
Legal Basis:
The processing of data necessary for the conclusion of the contract is based on Art. 6 para. 1 lit. b GDPR.
Recipients:
The recipients of the data may be processors.
Transfer to Third Countries:
The collected data may be transferred to the following third countries:
Canada, United States
The following data protection guarantees are in place:
Adequacy Decision by the EU Commission
Standard Contractual Clauses
Binding Corporate Rules
Storage Duration:
We store this data in our systems until the legal retention periods have expired. These generally amount to 6 or 10 years for proper bookkeeping and tax compliance reasons.
Provision Required or Necessary:
The provision of your personal data is voluntary. Without providing your personal data, we cannot grant you access to the content and services we offer.
Comment Function
Type and Purpose of Processing:
If users leave comments on our website, in addition to these details, the time of their creation and the username chosen by the website visitor are also stored. This serves our security, as we can be held accountable for unlawful content on our website, even if it was created by users.
Legal Basis:
The processing of data entered as a comment is based on a legitimate interest (Art. 6 para. 1 lit. f GDPR).
By providing the comment function, we aim to enable uncomplicated interaction. The information you provide is stored for the purpose of processing the inquiry and for potential follow-up questions.
Recipients:
The recipients of the data may be processors.
Transfer to Third Countries:
The collected data may be transferred to the following third countries:
Canada, United States
The following data protection guarantees are in place:
Adequacy Decision by the EU Commission
Standard Contractual Clauses
Binding Corporate Rules
Storage Duration:
The data will be deleted as soon as it is no longer required for the purpose of collection. This is generally the case when communication with the user is complete and the company can infer that the relevant matter has been conclusively resolved. We reserve the right to delete without providing reasons and without prior or subsequent notification.
Additionally, you can request to have your comment deleted at any time. Please send an email to the data protection officer or the person responsible for data protection below, providing the link to your comment and, for identification purposes, the email address used when the comment was created.
Provision Required or Necessary:
The provision of your personal data is voluntary. Without providing your personal data, we cannot grant you access to our comment function.
Newsletter
Type and Purpose of Processing:
For the delivery of our newsletter, we collect personal data that is transmitted to us via an input form.
For an effective registration, we need a valid email address. To verify that the registration was actually made by the owner of the email address, we use the "Double-Opt-in" procedure. For this, we log the newsletter registration, the sending of a confirmation email, and the receipt of the requested response. No further data is collected.
Legal Basis:
Based on your explicit consent (Art. 6 para. 1 lit. a GDPR), we regularly send you our newsletter or comparable information via email to the email address you provided.
You can revoke your consent to the storage of your personal data and its use for sending the newsletter at any time with effect for the future. Each newsletter contains a corresponding link for this purpose. Additionally, you can unsubscribe directly on this website or inform us of your withdrawal via the contact option provided at the end of this privacy notice.
Recipients:
The recipients of the data may be processors.
Transfer to Third Countries:
The collected data may be transferred to the following third countries:
Canada, United States
The following data protection guarantees are in place:
Adequacy Decision by the EU Commission
Standard Contractual Clauses
Binding Corporate Rules
Storage Duration:
The data is processed only as long as the corresponding consent is in place. After that, they will be deleted.
Provision Required or Necessary:
The provision of your personal data is voluntary, based solely on your consent. Without consent, we cannot send you our newsletter.
Revocation of Consent:
You can revoke your consent to store your personal data and its use for sending the newsletter at any time with effect for the future. You can unsubscribe via the link provided in every email or by contacting the data protection officer or the person responsible for data protection below.
Contact Form
Type and Purpose of Processing:
The data you enter will be stored for the purpose of individual communication with you. A valid email address and your name are required for this. These are used to assign the inquiry and to respond to it. Providing additional data is optional.
Legal Basis:
The processing of data entered into the contact form is based on a legitimate interest (Art. 6 para. 1 lit. f GDPR).
By providing the contact form, we aim to enable uncomplicated contact. The information you provide is stored for the purpose of processing the inquiry and potential follow-up questions.
If you contact us to request a quote, the processing of the data entered into the contact form is for the purpose of taking pre-contractual measures (Art. 6 para. 1 lit. b GDPR).
Recipients:
The recipients of the data may be processors.
Transfer to Third Countries:
The collected data may be transferred to the following third countries:
Canada, United States
The following data protection guarantees are in place:
Adequacy Decision by the EU Commission
Standard Contractual Clauses
Binding Corporate Rules
Storage Duration:
Data will be deleted no later than 6 months after processing the request.
If a contractual relationship is established, we are subject to the legal retention periods under the German Commercial Code (HGB) and will delete your data after these periods have expired.
Provision Required or Necessary:
The provision of your personal data is voluntary. However, we can only process your request if you provide us with your name, email address, and the reason for the request.
Use of Google Analytics
If you have given your consent, this website uses Google Analytics, a web analytics service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA (hereinafter: "Google"). Google Analytics uses so-called "cookies," which are text files stored on your computer that allow an analysis of the use of the website by you. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. However, due to the activation of IP anonymization on this website, your IP address will be truncated by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. The IP address transmitted by your browser within the scope of Google Analytics will not be combined with other data from Google.
For further information on terms of use and privacy, please visit https://www.google.com/analytics/terms/de.html and https://policies.google.com/?hl=de
On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide other services related to website use and internet usage to the website operator.
The data we send, linked with cookies, user identifiers (e.g., User-ID), or advertising IDs, will be automatically deleted after 14 months. Deletion of data for which the retention period has expired occurs automatically once a month.
Withdrawal of Consent:
You can prevent tracking by Google Analytics on our website by Clicking here to disable Google Analytics. An opt-out cookie will be installed on your device, which will prevent data collection by Google Analytics for this website and this browser as long as the cookie remains in your browser.
You can also prevent the storage of cookies by adjusting the settings of your browser software; however, please note that in this case, you may not be able to fully use all the features of this website.
You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) by Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: Browser Add On to Disable Google Analytics.
Use of Script Libraries (Google Webfonts)
To correctly and graphically present our content across different browsers, we use "Google Web Fonts" from Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; hereinafter "Google") on this website to display fonts.
For more information about Google Web Fonts, please visit https://developers.google.com/fonts/faq and in Google's privacy policy: https://www.google.com/policies/privacy/.
Use of Typekit Web Fonts from Adobe Fonts
We use Typekit web fonts from Adobe Fonts to visually design our website. Adobe Fonts is a service of Adobe Systems Software Ireland Companies (4-6 Riverwalk, Citywest Business Campus, Dublin 24, Republic of Ireland; hereinafter "Adobe"), which grants us access to a library of fonts.
To integrate the fonts we use, your browser must establish a connection to an Adobe server in the USA and download the font required for our website. This allows Adobe to know that our website has been accessed from your IP address.
For more information on Adobe Fonts, please refer to Adobe Fonts' privacy policy, which can be accessed here: https://www.adobe.com/de/privacy/policies/adobe-fonts.html
If your browser does not support web fonts, or you do not give consent, a standard font from your computer will be used.
Withdrawal of Consent:
The provider currently does not offer a simple opt-out or blocking of data transmission. If you want to prevent tracking of your activities on our website, please revoke your consent for the respective cookie category or all technically unnecessary cookies and data transmissions in the cookie consent tool. In this case, however, you may not be able to fully use our website.
Use of Google Maps
We use the Google Maps service on this website. Google Maps is operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter "Google"). This allows us to show interactive maps directly on the website and enable you to conveniently use the map function.
For more information on data processing by Google, you can refer to Google's privacy policy: https://policies.google.com/privacy. There, you can also change your personal privacy settings in the privacy center.
Detailed instructions on managing your data in connection with Google products can be found here: https://www.dataliberation.org
By visiting the website, Google receives information that you have accessed the corresponding subpage of our website. This occurs regardless of whether Google provides a user account through which you are logged in, or if no user account exists. If you are logged into Google, your data will be directly associated with your account.
If you do not wish this data to be associated with your Google profile, you must log out of Google before activating the button. Google stores your data as usage profiles and uses them for advertising, market research, and/or needs-based design of its websites. Such evaluation is carried out particularly (even for users who are not logged in) to provide targeted advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, and you can exercise this right by contacting Google.
Withdrawal of Consent:
The provider currently does not offer a simple opt-out or blocking of data transmission. If you want to prevent tracking of your activities on our website, please revoke your consent for the respective cookie category or all technically unnecessary cookies and data transmissions in the cookie consent tool. In this case, however, you may not be able to fully use our website.
Embedded YouTube Videos
We embed YouTube videos on our website. The operator of the respective plugins is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA (hereinafter "YouTube"). YouTube, LLC is a subsidiary of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter "Google"). When you visit a page with the YouTube plugin, a connection to YouTube's servers is established. YouTube is informed about which pages you visit. If you are logged into your YouTube account, YouTube can assign your browsing behavior to you personally. You can prevent this by logging out of your YouTube account beforehand.
When a YouTube video is played, the provider uses cookies that collect information about the user's behavior.
For more information on the purpose and scope of data collection and processing by YouTube, please refer to the provider's privacy policy. There, you can also find further information on your rights and privacy settings: https://policies.google.com/privacy.
Withdrawal of Consent:
The provider currently does not offer a simple opt-out or blocking of data transmission. If you want to prevent tracking of your activities on our website, please revoke your consent for the respective cookie category or all technically unnecessary cookies and data transmissions in the cookie consent tool. In this case, however, you may not be able to fully use our website.
Social Plugins
Type and Purpose of Processing:
We offer you the possibility to use so-called "Social Media Buttons" on our website. To protect your data, we use the "Shariff" solution for the implementation. As a result, these buttons are integrated into the website only as graphics, which contain a link to the respective website of the button provider. By clicking on the graphic, you will be redirected to the services of the respective providers. Only then will your data be sent to the respective providers. If you do not click the graphic, no exchange of information occurs between you and the providers of the Social Media Buttons. Information about the collection and use of your data in social networks can be found in the respective terms of use of the corresponding providers. More information on the Shariff solution can be found here: http://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html
We have integrated the Social Media Buttons of the following companies on our website:
Facebook, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA
("Facebook"), Instagram, Instagram LLC., 1601 Willow Road, Menlo Park, CA 94025, USA ("Instagram")
Google AdWords
Our website uses Google Conversion Tracking. The service provider for Google AdWords is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. If you arrive on our website through an advertisement placed by Google, Google AdWords will set a cookie on your computer. The Conversion Tracking cookie is set when a user clicks on an advertisement placed by Google.
If the user visits certain pages of our website and the cookie has not expired, both we and Google can recognize that the user clicked on the advertisement and was redirected to this page. Each Google AdWords customer receives a different cookie. Cookies cannot be tracked across the websites of AdWords customers. The information obtained through the Conversion Cookie is used to generate conversion statistics for AdWords customers who have opted for Conversion Tracking. The customers learn the total number of users who clicked on their advertisement and were redirected to a page with a Conversion Tracking tag. However, they do not receive information that would allow them to identify users personally.
Further information about data processing by Google can be found in Google's privacy policy: https://policies.google.com/privacy. You can also change your personal privacy settings in the Privacy Center there.
Withdrawal of Consent:
The provider currently does not offer an easy opt-out or blocking of data transmission. If you want to prevent the tracking of your activities on our website, please revoke your consent for the respective cookie category or all technically unnecessary cookies and data transmissions in the cookie consent tool. In this case, however, you may not be able to fully use our website.
Use of Google Remarketing
This website uses the remarketing feature of Google Inc. The service provider for Google Remarketing is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter "Google").
The feature serves to present interest-based advertisements to website visitors within the Google ad network. A so-called "cookie" is stored in the browser of the website visitor, which allows the visitor to be recognized when they visit websites that belong to the Google ad network. On these pages, the visitor may be shown advertisements that relate to content previously viewed on websites that use Google's remarketing feature.
Further information about data processing by Google can be found in Google's privacy policy: https://policies.google.com/privacy. You can also change your personal privacy settings in the Privacy Center there.
Withdrawal of Consent:
The provider currently does not offer an easy opt-out or blocking of data transmission. If you want to prevent the tracking of your activities on our website, please revoke your consent for the respective cookie category or all technically unnecessary cookies and data transmissions in the cookie consent tool. In this case, however, you may not be able to fully use our website.
SSL Encryption
To protect the security of your data during transmission, we use encryption procedures (e.g., SSL) via HTTPS that meet the current standard.
Information about Your Right to Object under Art. 21 GDPR
Right to Object in Individual Cases
You have the right to object to the processing of your personal data, which is carried out based on Art. 6 para. 1 lit. f GDPR (data processing based on a balancing of interests), at any time for reasons arising from your particular situation; this also applies to profiling based on this provision in accordance with Art. 4 No. 4 GDPR.
If you object, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds for processing that override your interests, rights, and freedoms, or the processing is necessary for the establishment, exercise, or defense of legal claims.
Recipient of the Objection
Martin Damrath
Changes to Our Privacy Policy
We reserve the right to adjust this privacy policy to ensure it always complies with current legal requirements or to implement changes to our services in the privacy policy, for example, when new services are introduced. The new privacy policy will then apply to your subsequent visit.
Questions to the Data Protection Officer
If you have any questions about data protection, please send us an email or contact the person responsible for data protection in our organization directly:
Martin Damrath
Schöneberger Straße 75d
22149 Hamburg
Germany
Phone: +49 (0)40 / 532 523 30
Email: info@mediarath.de
This privacy policy was created with the help of activeMind AG, the experts for external data protection officers (Version #2020-09-30).